V7 Labs
Industry
Industry
Artificial Intelligence
Artificial Intelligence
Stage
Stage
Series A
Series A
Scope of work
Scope of work
Strategy, Design, Development
Strategy, Design, Development
Intro
Redesign of the Darwin landing page, V7 Labs’ AI data labeling product, focused on creating a clear, conversion-focused experience while boosting user engagement.
In funding
AI • Series A • 2022
Intro
Redesign of the Darwin landing page, V7 Labs’ AI data labeling product, focused on creating a clear, conversion-focused experience while boosting user engagement.
In funding
AI • Series A • 2022
Challenge
V7 Labs is a London-based startup specializing in AI solutions for computer vision automation. Darwin's landing page was underperforming: high cognitive load and no clear narrative. Conversion was low and engagement limited.
The work
A new presence
In collaboration with the V7 Labs team, we rebuilt the Darwin landing page from the ground up. Content was reorganized around a logical narrative that guides visitors from problem to solution, with strategic new sections informed by market research.
The work
A new presence
In collaboration with the V7 Labs team, we rebuilt the Darwin landing page from the ground up. Content was reorganized around a logical narrative that guides visitors from problem to solution, with strategic new sections informed by market research.
Built around the user
The new hero immediately showcases Darwin's main use cases across different industries through a dynamic video ticker. Beyond that, the centerpiece of the redesign is a fully interactive demo, enhancing the user experience and encouraging visitors to explore the platform.
Built around the user
The new hero immediately showcases Darwin's main use cases across different industries through a dynamic video ticker. Beyond that, the centerpiece of the redesign is a fully interactive demo, enhancing the user experience and encouraging visitors to explore the platform.
